Fashionable Home Blog

Fashion brands and their home collections

JOOP! stages stunning event to kick off Cologne furniture fair 2014



This year’s JOOP! LIVING event that traditionally kicks off the furniture fair in Cologne was a split-level affair.

Whilst the big guys were wined and dined in a séparée, the rest of the furniture crowd had the (ironic) experience of a miniature furniture store opening – complete with german schlager music, curry wurst, mini burgers and beer. We really enjoyed the slogans for “the biggest furniture store in Köln-Deutz” which was “just hours away from the grand opening” and would have “many great offerings”. What a laugh.

J_L_IMM_IMG_PT_2 Kopie

Later in the main hall Blitzkids gave a stunning 80ies inspired performance including eye-popping graphics. It was a relief to hear this after the german Schlagers. The exhibition was less flashy than during the last events but served the task to show how JOOP! LIVING can be displayed in a limited space.




JOOP! is a classy but modern lifestyle brand and has proven its status once again. Thanks for the invitation.

IMG_2711 IMG_2703 IMG_2682 IMG_2677 IMG_2673

Leave a Reply

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out /  Change )

Google photo

You are commenting using your Google account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s


This entry was posted on January 29, 2014 by in Fairs, Home Collections, Uncategorized and tagged , , , , , , .